Do I have to be an eBay seller to apply for the eBay Live x Up & Running 2026 program?

Yes, this program is only open to existing eBay sellers who have been active on the platform on or before December 1, 2025, with a GMV of $10,000–$1,000,000 and a seller status in good standing. All sellers are eligible to apply, including current eBay Live sellers and those interested in joining the platform.

Can I apply if I received funding in a previous round?

No. If you received funding in a previous round of the Up & Running Grant, you are not eligible to apply again. However, you are welcome to explore and apply for other open opportunities in the Business Growth & Funding Center.

How do I find my eBay seller ID?

To find your eBay seller ID, follow these steps:

  1. Visit https://signin.ebay.com/
  2. Hover over your name in the greeting ("Hi, [Your Name]!") located in either the top left or top right corner of the page
  3. Click on "Account settings" from the dropdown menu
  4. Select "Personal information" from the menu options
  5. Your username, which is your seller ID, will be displayed at the top of the list

How do I know you received my grant application?

You will receive a confirmation email from Hello Alice to notify you that your application was successfully received.

How are recipients selected?

There are approximately ten (10) $10,000 grants available for this round of applications. All eligible applications will be evaluated based on the following criteria: